AMPLIFY X PITCHFORK LONDON SERIES

SERIES LAUNCHES WITH YAYA BEY’S FILM FOR HER NEW TRACK ASCENDANT (MOTHERF*CKER) WHICH IS OUT NOW AS PART OF HER NEW EP EXODUS THE NORTH STAR – WATCH HERE

SERIES ALSO INCLUDES SESSIONS WITH I.JORDAN X PLANNINGTOROCK, OKAY KAYA & HINAKO OMORI, TO BE RELEASED OVER THE COMING WEEKS

Abbey Road Studios has today revealed details of its second Amplify x Pitchfork London series, in partnership with leading American music publication Pitchfork. Abbey Road Amplify x Pitchfork London sees a number of artists playing the Pitchfork London festival come into the studios to work with Abbey Road’s engineers to record something new. The sessions are documented on film, with revealing interviews about the songwriting, recording and production process captured, as well as insights into each artist’s journey. Abbey Road Studios’ Pitchfork London series launched in 2021 with sessions from Cassandra Jenkins, Iceage, L’Rain and Emma-Jean Thackray.

The second series launches today with Yaya Bey’s film around the release of her new track ascendant motherf*cker, taken from her new EP Exodus the North Star, out today on Big Dada records. The series also includes sessions with I.Jordan x Planningtorock, Okay Kaya and Hinako Omori, to be released over the coming weeks.

Speaking about working at Abbey Road on her session, Yaya Bey says: ‘When making new songs I try to only do what feels good and that was the experience I had making this track at Abbey Road. Working with the engineers George and Callum was great and they were really nice and accommodating. The people at Pitchfork have also been really supportive of me. Working with them and Abbey Road on this project was a total privilege.’

Following a show opening for the legendary Roy Ayers in New York earlier this month, Yaya Bey was recently confirmed as part of this year’s Glastonbury Festival where she will play on the West Holts stage. Yaya’s new EP Exodus the North Star follows her critically acclaimed album Remember Your North Star which was named as one of the albums of 2022 by Pitchfork, The New York Times, The Guardian, GQ and NPR.

Speaking about the second series of Abbey Road Amplify x Pitchfork London, Abbey Road’s Head of Brand and Communications, Mark Robertson says: ‘We are thrilled to be able to share the great work captured for the second Amplify x Pitchfork London series. The contributing musicians are some of the most exciting and interesting acts in alternative music at the moment and it was a pleasure to have them at the studios in November last year. The ongoing collaboration between Abbey Road and Pitchfork is an important one for us and further evidence of the wide range of cutting-edge talent working with Abbey Road.’

ABOUT ABBEY ROAD STUDIOS
A global music icon and the world’s first purpose-built recording studio, Abbey Road Studios has been home to countless landmark recordings and pioneering advances in music technology for over 90 years. The studios’ phenomenal history encompasses celebrated work by artists from The Beatles, Pink Floyd, Fela Kuti, Kate Bush, Oasis and Radiohead to Sam Smith, Florence + The Machine, Lady Gaga, Frank Ocean, Little Simz, Amy Winehouse, Brockhampton and Adele, as well as scores to films from Raiders of The Lost Ark, The Lord of The Rings Trilogy and many of the Harry Potter and Star Wars movies, to Gravity, The Shape of Water, 1917, Black Panther, Black Widow, Tar, Bohemian Rhapsody and Avengers: Endgame. Since stereo was patented at Abbey Road in 1933, the studios have been home to numerous innovations in recording technology and continue to innovate today with Europe’s first music tech incubator, Abbey Road Red. Discover more at www.abbeyroad.com

About Pitchfork:
Pitchfork is the most trusted voice in music. Pitchfork.com is the preeminent resource for highly-engaged fans looking to discover and experience new music in a thought-provoking way. Its comprehensive reviews and analyses of the people, trends, and events shaping the industry have defined music journalism for more than 20 years. Not only does Pitchfork set the standard for music coverage, it has a global reputation for hosting unique and eclectic music events, including annual Music Festivals in Chicago, Paris, London and Berlin. For more go to Pitchfork.com and follow @pitchfork.